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7 Formulas for Articles That GET READ! Many of us have been asked to write an article at one time or another. Maybe it's a contribution to the company newsletter. Or a promotional article to gain publicity for ourselves or our companies. Some of us write articles regularly for clients. Finding Your Clients Business Problem Leads to Better Copy WHAT'S THEIR PROBLEM? Headline Writing Can Lead To Fortunes: Here Are The Basics Of Writing Headlines Headlines attract attention. Headlines generate interest. The time spent writing headlines can pay you back many times over. Can Anyone Succeed as a Freelance Copywriter? This is a question that can be answered in a lot of different ways. Freelance Technical Writers - How Much Are You Worth? Where can you find out about freelance technical writing pay? Is there a place where you can go and find out where you stand? As with any field, pay is determined by several things, not just because you can do the work. Instead, it is about how you work, what type of work you do and how well you work with other people. It is often said that you cannot get experience without experience. That is true when it comes to these jobs as well. But, if you want to know about technical writing pay, then look at the characteristics you possess first. Its Time To Start That Swipe File Just as great fiction is an art, so is great copywriting. Beneath the art, however, there's a foundation of basic knowledge and skills. The craft that goes into your writing. 5 Deadly Copywriting Mistakes That Kill Sales Chances are that you are making many, if not all, of these 5 copywriting mistakes. I call them "deadly" because theyre killing your sales and your profits. Copywriting Secrets Of Indias Mystics Hi everyone, Copywriting and Your Five Senses In its most basic form, copywriting is, among other things, the art of conveying a message in writing for the purpose of persuading someone to do something. This is especially true when writing descriptive copy. Why? Because your customer's five senses don't work on paper? they only work in person. That's why we, as copywriters, have to create a sensory experience for our customers through our words. A Quick Free n Easy Content Writing Course I do not pretend that a one-stop shop solution to content writing exists, but my experience has taught me, that working toward a 100% effective writing formula isn't a complete waste of time. Top 10 Ways For Copywriters To Overcome Writers Block We all know that words have the power to persuade, compel and most importantly, sell. Advice for Copywriters: How to Win the Freelance Bidding War Are you a freelance copywriter working from home? If so, you've probably been on the project bidding war sites, like elance.com. You've probably seen ads like this: Why Your Advertising Copy is not the Most Important Part of Your Ad If you own a shop in the middle of the desert, and nobody walks past... obviously you're not going to attract many customers. Why Is FREE The Most Powerful Marketing Word You Can Use? As the famous cowboy Will Rogers once said, "Even if you're on the right track, you'll get run over if you just sit there". Five Keys To Leaner and Meaner Copywriting Grab 'em and don't lose 'em. Every marketer knows that one. Human beings have very short attention spans, so you can't afford to waste your prospect's time - give them the good stuff and then let them go as soon as you can. Writing effective marketing material is all about writing crisply with just a handful of words. Five Tips for Writing Eyeball-Grabbing Headlines If you made it this far, the headline for this story has caught your attention. Hot headlines are a hit with readers because they stick out, grab attention and urge them to read the rest of the story. Cleaning Up Your Copy When you are beginning to write, you gather as much data as you can. You continually add allied thoughts. . You use your right brain, the creative side. Dissolving Buyer Scepticisim ... A Lesson In Copywriting When making a purchasing decision, people have their "rip off radars" on high beam. They're wary and so they should be -- after all, they're about to spend money so they want to be sure they're not going to get ripped off, AND they want to be sure they're going to get the absolute best return on their advertising dollar. 13 Steps to a Slippery Slope Online Sales Letter Many of the solo professionals whom I coach are people who offer services. They're coaches, consultants, creatives. And many of them are also beginning to sell information products on their Web sites. They're smart to offer a lower-priced alternative to hiring them, and to sell a product that can gain them passive income. 5 Ways to Instantly Improve Your Copy
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